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Influencer marketing

Influencer marketing in Kerala

The right Malayalam creators for your town and your customer. I vet their reach, agree the brief, track each creator separately and reuse the best reels as Meta ads.

10,000+influencers in my dashboard
Everyniche, from food to finance
Malayalamcreators for Kerala audiences
1 linkper creator, so every enquiry is counted

What I do

Creators your customers already follow.

Influencer campaigns planned like ads: chosen on data, briefed clearly and measured on enquiries.

Creator shortlisting

A shortlist from 10,000+ influencers, matched to your niche, town and customer.

Reach checks

Followers, views and audience checked before you pay, so you avoid inflated accounts.

Clear briefs

Deliverables, dates, key messages and usage rights agreed in writing with each creator.

Reels and stories

Content planned for the format that works best for your product.

Tracking per creator

Each creator gets their own link or code, so you see who brought enquiries.

Reels reused as ads

The best-performing reels are turned into Meta ads to reach more people.

Every niche

10,000+ creators, sorted by niche.

My influencer dashboard covers every niche, so the shortlist starts from creators your customers already watch.

  • Food
  • Fashion
  • Beauty
  • Tech
  • Travel
  • Fitness
  • Education
  • Auto
  • Real estate
  • Parenting
  • Comedy
  • Lifestyle
  • Health
  • Gaming
  • Finance
  • Home and decor

Before you pay a creator

Mistakes I fix in most influencer campaigns.

Influencer campaigns usually fail before the reel is posted. These are the checks I run, and how each creator is measured.

Choosing by follower count

Big numbers can hide bought followers or an audience outside Kerala. I check engagement, comments and where the audience lives.

A vague brief

Creators need the offer, the must-say points and the freedom to sound like themselves. A clear brief saves rounds of edits.

No way to track who sold

Every creator gets their own link or code, so enquiries and sales are counted per creator, not guessed.

Paying everyone upfront

I start with a small test batch, then put the budget behind the creators whose audience actually responded.

Proven at scale

For Parleg’s Onam campaign I coordinated 50+ nano, micro and macro influencers, from outreach and briefs to approvals and publishing, in two weeks.

Measured per creator

Views, link clicks or code uses, enquiries and cost per enquiry for each creator. The best reels can then run as Meta partnership ads.

How it works

From shortlist to enquiries.

Every collab is planned, briefed and measured the same way.

  1. Shortlist

    I pick creators from my dashboard by niche, town, reach and audience.

  2. Check

    Reach, views and audience quality are verified before any payment.

  3. Brief and launch

    Each creator gets a clear brief and their own tracking link or code.

  4. Measure and reuse

    Results per creator are reported, and the best reels run as Meta ads.

FAQ

Questions about influencer marketing

How many influencers do you work with?

My influencer dashboard has 10,000+ creators across every niche, so the shortlist starts from people who already reach your kind of customer.

Do you work with micro influencers?

Yes. For many local Kerala businesses, a few micro influencers with an engaged local audience bring more enquiries than one big name.

How do you check a creator is genuine?

I look at their reach, views and audience before you pay, to avoid accounts with inflated followers or the wrong audience.

How do you measure results?

Each creator gets their own tracking link or code, so you can see how many enquiries each one brought in.

Can the creator content be used as ads?

Yes. With the right usage rights agreed in the brief, the best reels can run as Meta ads to reach more people.

Are you based in Trivandrum?

Yes. I’m based in Trivandrum (Thiruvananthapuram) and work with businesses across Kerala, and with Malayali-focused brands abroad, over calls and WhatsApp. I work with creators from every district, not just the capital.

Let’s get your business found.

Tell me what you sell and where you want more customers. I’ll come back with the first three things I’d fix.